NIKE AIR MAX PLUS 'LACE' AD

/ ABOUT THE PROJECT

Blending the iconic Nike Air Max Plus TN with delicate lace. The «Requin», with its rich history rooted in French street culture, symbolizes resilience and style. By adding lace, I aimed to merge this street heritage with a touch of softness, lightness and purity, contrasting beautifully with the TN’s bold persona.